Applications
Optibase IPTV platforms enable Real-Time Video Traffic Monitoring in Korea
MUMBAI: The California-headquartered Optibase, Ltd., one of the leading providers of advanced digital video solutions, has announced that Korea Highway Corporation (KHC) has integrated the Optibase MGW 5100 carrier-grade IPTV streaming platform to enable live video monitoring of the country‘s highways.
The KHC has stationed analog video cameras alongside the highways to collect traffic information in real-time. The video feeds containing this information are delivered over a fiber network to centrally control information for processing and analyzing. The Optibase MGW 5100 encodes the feeds into both H.264 and Windows Media format for the delivery of high quality video streams, in real time, to KHC‘s Regional Control centers, monitoring the traffic conditions from afar, informs an official release.
Additionally, an on-board Windows Media Server, fully supported by the advanced architecture of the MGW 5100 platform and WMT encoders, enables viewing of traffic conditions on the KHC Web site using any PC or PDA running a Windows Media Player. This provides drivers with maximum traffic information before they approach the highways. Samsung Networks provided integration for the video deployment, the release adds.
“KHC needed a solution that would enable streaming a large number of channels in low bit rates while maintaining superior quality,” says S.T. Kim, GM of Diginix, Optibase‘s partner in Korea. “The system had to be extremely stable as we rely on it to provide accurate information in real-time. The Optibase platform provided us with high quality encoding and streaming, and high availability and reliability, all packaged in a compact chassis that results in lower operating expenses. Furthermore, we can now easily monitor traffic conditions using a single management system which is a significant benefit.”
“We are pleased to have an opportunity to demonstrate how our IPTV streaming solution is not only a major requirement of Telecom operators for IPTV deployments worldwide, but is also sought by corporations and agencies such as KHC that need high quality and high stability video applications,” says Yossi Aloni, VP of marketing at Optibase. “Through close cooperation with our partners, we have provided a sophisticated video system tailored to KHC‘s needs.”
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
