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New Batman video game sells 4.6 mn units worldwide in one week
MUMBAI: Warner Bros Interactive Entertainment and DC Entertainment said that Batman: Arkham City, the videogame developed by Rocksteady Studios, has shipped more than 4.6 million units worldwide since its launch in US on 18 October on the Xbox 360 video game and entertainment system from Microsoft and PlayStation3 computer entertainment system.
The week one sales figure for Batman: Arkham City is more than double the number of units sold of Batman: Arkham Asylum in the same time period and solidifies the game‘s place as a contender for one of the top-selling titles of 2011, the company said.
Additionally, the game currently stands as the highest reviewed PS3 and Xbox 360 game of 2011 on Metacritic.com with average scores of 96 and 95 respectively.
Warner Bros Interactive Entertainment president Martin Tremblay said, “Batman: Arkham City is one of the best action adventure games, proven by the tremendous reviews, and it further establishes the Batman brand as a marquee franchise for our growing business. Rocksteady Studios went above and beyond in delivering an incredible game and the support of the entire team at Warner Bros Interactive Entertainment and DC Entertainment drove the excellent campaign a game like this deserves.”
Rocksteady Studios game director Sefton Hill said, “The true test for any game is what the players think and we have been thrilled by their reaction to Batman: Arkham City. The team at Rocksteady put every ounce of effort into making the best Batman experience we possibly could, so we are overwhelmed by the incredible feedback from the community.”
The game builds upon the foundation of the earlier game Batman: Arkham Asylum. It sends players flying through Arkham City – five times larger than the game world in Batman: Arkham Asylum – the new maximum security “home” for all of Gotham City‘s thugs, gangsters and insane criminal masterminds.
Featuring an incredible Rogues Gallery of Gotham City‘s most dangerous criminals including Catwoman, The Joker, The Riddler, Two-Face, Harley Quinn, The Penguin, Mr Freeze and others, the game allows players to experience what it feels like to be The Dark Knight delivering justice on the streets of Gotham City.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
