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Imagilon launches online news sharing community ‘Jhanki.com’
MUMBAI: Imagilon, a New York based media company, has launched www.jhanki.com, an online community for sharing news and views. Jhanki – literally glimpse or snapshot in Hindi, is a site where readers can add news stories that they think are interesting, along with their comments. Readers can also vote or “Jhanki” stories posted by others, and post comments. In this way, Jhanki provides a very powerful forum for all Indians to voice and share their opinion about news, states an official release. |
Jhanki includes stories in many categories, including current affairs, international news, Hollywood, bollywood, cricket, television, citizens’ concerns and many others. Within a week of its launch, over 1300 stories, all submitted by readers, can be read on the site. There is no editorial control over the content, it is entirely driven by the community, the release adds. Speaking at the occasion, Imagilon CEO Jay Joshi said, “We felt that the time was right for an online news community, as net usage among Indians is at a never-before seen high, with almost 40 million users. More and more people are turning to the net to access news, but more importantly, many are also using the net to voice their opinion in the form of blogs and online communities. We designed Jhanki to be a meeting point for news and opinions that would normally be dispersed among various news sites, blogs and communities. Our job is to provide an excellent technical backbone, that makes it easy and fun for users to add news and comments, then the community takes over.” |
| During the launch period, Jhanki is being promoted through an exciting contest for users, with prizes that include a laptop, iPods and mobile phones. This has motivated many users to use the site very extensively, and also invite their friends to “Jhanki.” The future plans for www.jhanki.com include – more opportunities for the user community to express their minds, providing public opinion information to media and researchers, and advertising sales. |
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
