Applications
Conexant’s satellite set-top box solution wins ‘leading product award’
MUMBAI: Conexant Systems Inc., a supplier of semiconductor solutions for broadband communications and the digital home, has announced that its CX2430X family of MPEG decoders for free-to-air satellite set-top boxes (STBs) has received the leading product award in the consumer electronics category in the EDN China innovation award 2006 competition. The system-on-chip (SoC) decoders were developed in Conexant‘s Shanghai design center, which is focused on developing STB chips for worldwide applications. |
The award was presented to Conexant at a ceremony in Shenzhen. The 131 entries in the competition were judged by a panel of specialists that included representatives from academic and research institutions, universities, and Chinese original equipment manufacturers. Conexant‘s broadband media processing business, executive vice president and general manager Lewis Brewster said, “We are honoured that our CX2430X MPEG decoders were chosen for this important award by a group of esteemed industry experts. We remain focused on delivering innovative solutions that will help Chinese manufacturers design and develop products for domestic and international markets.” |
The CX2430X family can be used for applications ranging from basic STB functionality to advanced STB applications. The devices include an integrated high-speed data port that easily interfaces to a variety of broadband front-ends, allowing the decoders to serve as a common back-end platform for satellite, terrestrial, and cable platforms, asserts an official release. In addition, the decoders can be used with our satellite tuners to form a complete front- and back-end system solution. This flexibility, along with the robust feature set, provides manufacturers with economies of scale as they can leverage a single device across multiple product offerings |
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
