Applications
Cartoon Network Arabic HD to debut in Mena region
MUMBAI: Cartoon Network Arabic channel will be available across Middle East and North Africa region in High Definition via YahLive‘s satellite service following an agreement between YahLive and Turner Broadcasting Systems.
The new partnership will allow Cartoon Network‘s Arabic speaking fans across the region to see comedy and action-adventure animation series available from the commercial kids‘ TV network.
The agreement was signed by Alan Musa, TBS‘s Vice President and General Manager for the Middle East-Africa region, and Mohamed Youssif, CEO of YahLive, during Cabsat, the Middle East‘s largest digital media & satellite expo, running from 28 February to 1 March at the Dubai International Convention and Exhibition Centre.
Commenting on the new agreement, YahLive CEO Mohamed Youssif said, “Our new HD partnership with Turner Broadcasting Systems is another clear example of YahLive achieving our strategic vision to become the HD hotspot for the region. The addition of the Cartoon Network Arabic to our bouquet means that young people, across the region, have the opportunity to experience their favorite TV shows in quality HD.”
TBS Vice President and General Manager for the Middle East-Africa region Alan Musa said, “We are excited to launch Cartoon Network Arabic channel in HD enriching our audience‘s viewing experience. YahLive are the perfect partner in the region to help achieve our goals in providing our content in the highest quality possible.”
YahLive is a partnership company with Yahsat, the United Arab Emirates-based satellite communications company, a wholly-owned subsidiary of Mubadala Development Company, and the global satellite operator SES.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
