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BroadcastAsia 2012 to focus on OTT technology

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MUMBAI: BroadcastAsia 2012, the leading exhibition and knowledge platform for the Asian broadcasting industry, will focus on the Over The Top (OTT) technology.


The event, which is slated to take place in Singapore from 19–22 June, will showcase a global array of the latest technologies, applications, equipment and solutions in Film, Audio and TV with a spotlight on Multi Streaming Technologies, Playout Services, Pro-Audio Technology, OTT Technology, Cloud Broadcasting and Digital Radio.


As cloud-based technologies and services are increasingly being adopted to deploy the appropriate hardware and software solutions, broadcasters are being pushed to support ever-increasing distribution platforms. Multi-screen connectivity will become the norm, with new portable devices enabling flexible personalisation of multimedia content.


Companies who will be part of the limelight at BroadcastAsia2012 include ATG, Blackmagic, Evertz, Envivio, Fortis, Grass Valley, Harmonic, Harris, Miranda, Nevio, Plisch, Quantel, SalzbrennerStagetec, Sennheiser, Snell, Tektronix and Thomson Video Networks to name a few. Visitors can also look forward to nine international group pavilions on the show floors.


BroadcastAsia2012 will welcome new Indian exhibitors like Broadcast Automation Systems and Dejerolive, and returning exhibitors like Canara Lighting & Sconce, EsselShyam Communication Limited, Monarch Innovative Technologies, Rudraksha Technology, WASP3D and more.


BroadcastAsia Senior Project Manager Calvin Koh said, “India today is a power to reckon with in the global economy, holding tremendous growth and future opportunities in the broadcast technology sector. The Indian audiences today are ready to explore newer frontiers. Through BroadcastAsia, the Indian broadcast industry will get the opportunity to showcase their latest technologies and also get access to the ideal platform for networking, interaction and business procurement of the highest international quality.”


Backed by an international panel of speakers and industry veterans, the BroadcastAsia2012 International Conference and Creative Content Production Conferences return this year with a behind-the-scenes look at the latest technologies and techniques currently deployed. With the growing momentum behind Smart TVs, Cloud Broadcasting, Multi-screen platform and OTT delivery and the challenges of managing an effective Pay TV model as well as digital asset management, the BroadcastAsia2012 International Conference will offer more sessions to address the latest needs and technologies in the broadcasting industry.


In its third successful edition, the Creative Content Production Conference will comprise a mix of topical issues, case studies and hands-on sessions to address the evolving challenges faced by production professionals from new media and visual effects, to editing and IP rights.


Summit complements CommunicAsia2012 with contemporary tracks


CommunicAsia2012 Summit will offer distinctly titled forums and workshops that address compelling issues and challenges for the ICT industry with the spotlight on mobile-driven trends. Extended sessions dedicated to mobile-focused topics encompassing m-Commerce, Mobile VAS, and Mobile Security issues will be added to the conference, alongside the latest tracks on Mobile Payments, Mobile Health, Customer Experience Management (CEM), and OTT Business Models. Companies speaking at the Summit will include Amazon Web Services, Google, Pacnet, RIM, Tata Communications, Telstra, VMware, Vodafone and many others.


Following the success of last year’s event, which attracted a total of over 53,000 professional attendees from more than 100 countries, attendees to this year’s shows can look forward to a myriad of new technologies, products and solutions from 2,000 companies.Being the region’s largest international digital multimedia technology and ICT showcase, the shows continue to be the industries’ event of choice for product launches, expertise sharing and networking.

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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform

Platform says majority of new members now identify as single

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INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.

The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.

The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.

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“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.

The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.

Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.

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The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.

Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.

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