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Broadband subscription in the US up 33 per cent: FCC
MUMBAI: US media watchdog The Federal Communications Commission (FCC) has released new data on high-speed connections to the Internet in the US. |
High-speed Internet subscriptions soared 33 per cent last year to 50.2 million line. 42.9 million served primarily residential end users. Cable modem service represented 57.5 per cent of these lines while 40.5 per cent were asymmetric DSL (ADSL) connections, 0.3 per cent were symmetric DSL (SDSL) or traditional wireline connections, 0.5 per cent were fiber connections to the end user premises and 1.2 per cent used other types of technology including satellite, terrestrial fixed or mobile wireless (on a licensed or unlicensed basis), and electric power line. The increase in ADSL lines exceeded the increase in cable modem connections. ADSL increased by 3.2 million lines during the second half of 2005 compared to an increase of 1.6 million lines for cable modem service. For the full year, ADSL increased by 5.7 million lines compared to an increase of 4.2 million lines for cable modem service. |
DSL is typically less expensive than cable Internet service but offers slower download speeds. The US is ranked 12th in the world for broadband subscribers behind countries including Iceland, South Korea and Japan, according to the Organization for Economic Cooperation and Development‘s most recent rankings. |
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
