Applications
9.2 million Indians to seek jobs online by 2006-07: IAMAI
MUMBAI: The number of Indian online job seekers is expected to cross 9.2 million this year (2006-07) with the estimated market size of the Indian online recruitment industry reaching Rs 2.41 billion for 2006-2007 from Rs 1.45 billion for 2005-2006. The industry is also likely to maintain a year on year growth of over 60 per cent, according to a survey conducted by the Internet and Mobile Association of India (IAMAI) recently. As per the findings, the number of Indians seeking jobs online reached 6.5 million in 2005-2006 recording a rise of 71 per cent over last year. | ||
The survey also found that junior, mid-level and senior executives accounted for more than 50 per cent of online job seekers. In addition, in keeping with the overall pattern of internet usage, among the states Maharashtra topped the list of online job seekers followed by Delhi, Tamil Nadu, Karnataka and West Bengal. | ||
Online Job Search is one of the top five online activities (e-mail, surfing, chatting, search and job search) that Indians indulge in on the internet. Fuelled by a rising internet penetration and 38.5 million users, e-recruitment is gaining ground as a preferred medium of hiring in India. For job seekers, the internet has opened up the world of job searching, turning it into a 24-hour-a-day marketplace. Internet is arguably the most immediate, convenient and comprehensive medium for employment seekers to research and prospect for jobs. Commenting on the findings of the survey, IAMAI president Dr Subho Ray said, “Online job search is a winner all the way. For job seekers it eliminates the disadvantages of location, cost and time. For recruiters, it provides easy access to the best talent at a competitive cost. Given the obvious advantages, this segment is set to grow at a scorching pace.” A growing economy, a thriving job market and increasingly net savvy users have converged to create the right environment for the online job search market to grow. To understand the exact demographics of the online job seekers as well as parallel activities they do online, IAMAI mandated a study in January 2006 with a base of 3269 respondents who seek jobs online. The survey was mandated by the IAMAI to online research firm Cross Tab Marketing Services, with the overall objective of obtaining data to understand and anticipate online job trends. |
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
