MUMBAI: Publicis Groupe has acquired Australia’s independent media agency Match Media. Match Media will be part of ZenithOptimedia Group’s newly launched global media network, Blue...
MUMBAI: Despite the growth explosion in the digital and mobile universe, the age-old medium of television continues to lead the popularity chart when it comes to...
MUMBAI: ZenithOptimedia’s Performics has set up a full-fledged digital media technology Centre of Excellence, which is a first of its kind in India. The centre...
MUMBAI: ZenithOptimedia Mumbai has won the media mandate for Faaso’s following a multi-agency pitch. The mandate will cover all aspects of the company’s media planning & buying,...
MUMBAI: More and more speakers have been confirmed for Cannes Lions this year, as the Festival’s programme continues to take shape. In the last week alone,...