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MUMBAI: When the going gets tough, the tough get going. That’s an oft-quoted adage. And it’s most relevant to the once-ruler of Indian TV land –...
MUMBAI: When Subhash Chandra relieved Sandeep Goyal of the Zee Group broadcast CEO’s post, the question was what would marketing director Partha Pratim Sinha have in...
MUMBAI: Latest Hindi films seem to have become the way to the audience hearts for all mainstream channels. After Zee and Sony, it is the turn...
MUMBAI: It appears like a repeat of last year’s programming strategy, albeit in slow motion. Zee is again introducing new shows at a fast pace, although...
MUMBAI: If the proof of the pudding is in the eating, Zee Telefilms Ltd’s (ZTL) strategy to introduce a Hindi film at Thursday prime time slot...
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