MUMBAI: WPP Media worldwide head of consumer insights Sheila Byfield emphasised that media research has also changed with more emphasis on ROI (return on investment). There...
LONDON: The board of WPP Group plc (WPP) has announced reportable revenue was down to ?3.908 billion (almost three per cent) in the unaudited results for...
MUMBAI: WPP Media India has added yet another feather to its cap. The company comprising MindShare, Maximize and MindShare Fulcrum has won ‘Agency of the year’...
MUMBAI: WPP Media India has added another feather to its cap by gaining recognition in the Asia Pacific region. WPP Media India, comprising of operating units...