KOLKATA: In the last couple of years, Hoichoi has been in the limelight for its bold moves in the regional over-the-top (OTT) segment. The Bengali streaming...
KOLKATA: Bengali streaming giant Hoichoi today unveiled its content line-up for, 2021, which includes 18 powerful and irresistible stories. Apart from its impressive March line-up, the...
KOLKATA: From the beginning of its journey, the Bengali OTT platform Hoichoi has relied on a subscription-based model to run its business. While naysayers used to...
KOLKATA: OTT players heavily rely on OOH media to promote their shows and the pandemic brought that to a screeching halt. West Bengal is one of...
MUMBAI: Though everyone is ravenous to take a bite out of India's rich streaming phenomenon, it's not all hunky dory for independent players. Consumer acquisition, retention...