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MUMBAI: Ever since Facebook acquired WhatsApp, people have been expecting the popular chatting app to move towards an ad-based model. Recently, a tweet from an attendee...
MUMBAI: Programmatic advertising is revolutionising the advertising industry. Programmatic ad spends accounted for a whopping 90 per cent of total spends by Fortune 500 brands worldwide...
MUMBAI: Every year, Valentine’s Day brings an opportunity for brands to break out their creative sides and create special moments for their customers. With every brand...
Digital advertising has brought with it an array of unique benefits like precise targeting, measurable and trackable performance indicators, and the ability to provide extremely personalised...
MUMBAI: Vertoz, a leading programmatic ad-tech and digital media company, recently announced the launch of two new business verticals – ZKraft and PubNX. In addition, it...
