MUMBAI: Indian news is primarily consumed by older males 20 and above. Or at least that is the perception. And that has been a challenge for...
MUMBAI: Indian news is primarily consumed by older males 20 and above. Or at least that is the perception. And that has been a challenge for...
BBC World’s strategy is no longer just about dishing news. It is looking at content that while not branded entertainment is nonetheless entertaining. It recently launched...
MUMBAI: In a very interesting focused promotional campaign held a day ahead of the launch (on Thursday, 12 August) of a new series of its popular...
NEW DELHI: Stage set, audience in gear and the floor manager ready to give the cue. It was a riveting recording of the final match of...