MUMBAI: A 100 per cent allocation of a $1.75 million budget to free-to-air (FTA) results in a campaign viewed by just 33 per cent of the...
HONG KONG: Pay television piracy continues unabated in the Asia-Pacific region, with total loss in revenue estimated to be $1.13 billion in 2006, out of which...
MUMBAI: The Cable and Satellite Broadcasting Association of Asia (CASBAA) and the Philippine Cable Television Association (PCTA) have signed an agreement reinforcing their partnership to promote...
MUMBAI: The Cable & Satellite Broadcasting Association of Asia (Casbaa) will stage the Casbaa Satellite Industry Forum on Monday 14 June 2004 in Singapore at the...
As part of on-going initiatives to enhance the value of Asian pay television as an advertising vehicle, the Cable & Satellite Broadcasting Association of Asia (Casbaa)...