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MUMBAI: With the government and consumer bodies making noises about titillating and misleading TV ads, the Indian advertising industry is working on getting its act together....
MUMBAI: The controversy over the role TV ads play in kids obesity in the US is growing. US Senator Sam Brownback, and US media watchdog Federal...
MUMBAI: American kids below eight years of age are unable to critically comprehend televised advertising messages. They are prone to accept advertising messages as truthful, accurate...
MUMBAI: Today is the day of reckoning for political parties staking their individual claims for the Assembly elections in Delhi, Rajasthan, Madhya Pradesh (MP) and Chhattisgarh....
LONDON: Is advertising on television really a value for money proposition? Not if you go by the findings revealed in a recent study by the London...
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