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Mumbai: Mindshare has strengthened its consulting and analytics discipline in the west with the appointment of Rajit Desai as partner – mindshare consulting. In his new...
MUMBAI: English news channel Times Now has taken up the challenge of upping its ad rates when the advertising economy is in the midst of a...
MUMBAI: Times Television Network (TTN) Tuesday said it has launched Times Now and Zoom in Canada on Cogeco Cable to take the international reach of the...
MUMBAI: Indian marketers have started adopting the “Guerrilla social media marketing”, an unconventional marketing strategy intended to get maximum results from minimal resources. It is about...
NEW DELHI: The Indian Broadcasting Foundation (IBF) and the News Broadcasters Association today reacted strongly over the impact of the recent dismissal by Supreme Court of...
