VARCA, Goa: Advertising has a limitation to its effectiveness and there is a need to be clear in strategies and tactics. “Advertising effectiveness is no more...
MUMBAI: The Ofcom Board has appointed Ed Richards as its Chief Executive Officer with immediate effect. Prior to his appointment to Ofcom, Ed was the Prime...
MUMBAI: With the recent addition of premium movie channel HBO to the Zee-Turner distribution bouquet, Turner India is now looking at leveraging the individual strengths of...
MUMBAI: MTV Networks India has announced the appointment of Anuj Poddar as MTV Networks Asia director- strategy. In a official statement, MTV Networks says...
NEW DELHI / MUMBAI: Zee TV has now its troups in place for the week days 10 pm slot. After positioning Time Bomb on Monday, the...