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MUMBAI: The recently concluded ICC Women’s T20 World Cup saw unprecedented growth in the consumption of T20 women’s cricket, resulting in the official broadcaster Star Sports...
MUMBAI: The Indian women's cricket team may have failed to lift the T20 world cup at Melbourne, but definitely have turned the eyeballs of the audience,...
MUMBAI: The thirteenth edition of the Indian Premier League is witnessing huge fan banter which inspired the #KhelBolega campaign, launched by Star Sports in tandem with...
MUMBAI: For audiences and TV viewers, the Indian Premier League (IPL) is all about the action on the field – the ball being belted for fours...
MUMBAI: The decline in the viewership pattern of sports broadcasters continued in week seven (15-21 February) of Broadcast Audience Research Council (BARC) India ratings. Sports channels,...
