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It’s may be a great brand positioning statement they said. But in India its only cricket that everyone watches, they said. Well, the Fifa World Cup,...
The World Cup Network (not the Fifa World Cup, please note. We are talking cricket here) is what Sony Entertainment now calls itself. Post-acquisition of the...
Get set for the war of the FM airwaves in Mumbai. As the deadline of 29 April draws near, all the players in the FM fray...
It’s been a fairly quiet ride in the FM radio arena till now but the slugfest looks about to begin in real earnest. After having to...
The rights to the telecast of cricket matches played in Sri Lanka are likely to be decided before 6 November. The Sri Lankan cricket board has...
