64 per cent find TV brands more trustworthy, 65 per cent spend over Rs 30,000 monthly on credit cards.
Mumbai: Tata Consultancy Services (TCS) remains the nation’s most valuable brand for the third straight year, according to the new ‘Kantar BrandZ Most Valuable Indian Brands...
Mumbai: Kantar, a marketing data and analytics company, has launched ‘Uncovering Consumer Decision Making in Digital Commerce’ a comprehensive report collating multiple studies done across various...
Mumbai: A marketing data and analytics business, Kantar has launched the Brand Inclusion Index (BII), a global study which reveals that 75 per cent of consumers...
Mumbai: Kantar, the world’s leading marketing data and analytics company tested more than 12,000 creatives for its clients around the world in 2023. Over 11 per...