Season seven of the Indian Premier League (IPL) is just a couple of weeks away, but instead of worrying about possible loss of viewership and ad...
For a television channel, programming is the key to garnering TVTs but passing the litmus test becomes that much harder when you happen to be in...
If in doubt about the formidable reputation that social media enjoys today, look no further than these figures: There are over 9 crore people on Facebook...
Saurabh Yagnik A viewer is neutral to genres and consumes content that addresses his need state. In the English movie space nearly three-fourth of...
It isn’t often that you get to see a channel head donning a journalist’s hat and interviewing his competitor but we at indiantelevision.com, were treated to...