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MUMBAI: Global advertising expenditure is set to surge by 7.4 per cent this year to $1.17trn, according to WARC’s latest forecast—the first upward revision in more...
MUMBAI: India’s top legal regulator has launched a blistering attack on lawyers who peddle their services through social media and celebrity endorsements, declaring the practice as...
MUMBAI: Guess which was amongst the top most watched televised sports event in 2024? The most engaging? The one which saw eye-popping growth on many parameters?...
MUMBAI: No social media for kids. The Aussie house of representatives passed a bill yesterday imposing a ban against Instagram, Tiktok, Facebook, SnapChat, X, Reddit from...
MUMBAI: Bullish is the mood at marketing effectiveness specialist Warc. The firm had forecast in August 2024 that global advertising spend is on course to grow...
