“Turbulent but exciting” is how Spatial Access’ founder and chairperson Meenakshi Menon describes the media audit company’s 10 year journey. It’s a happy occasion – completion...
MUMBAI: A very emotional Shashi Sinha announced at the Emvies that he will be stepping down as the president of the ad club and will be...
Aegis Group plc chairman India & CEO South East Asia Ashish Bhasin does not mince his words when he says. "In the next 24 to 48...
MUMBAI: The Broadcast Audience Research Council (BARC) on Thursday called for information on state-of-the art television audience measurement from players across the globe, in a first...
MUMBAI: The first step towards making the Broadcast Audience Research Council (BARC) operational has been taken with the formation of the television audience measurement body‘s technical...