Addressability. Everyone wants it but no one seems to know how it is to be instituted. That about summed up the last session of the day...
Varied renditions of the National Anthem will feature on all television channels in the country on Republic Day as the country gears to celebrate its 52nd...
SET Max is launching a love fest. Yash Chopra's films are the vehicle. Beginning 12 December, viewers can expect a string of Yash Chopra movies on...
Spread the message is what it is all about. AXN is aggressively pushing its brand through its celebrated Need That Buzz? ad campaign. Consisting mainly of...
Tomorrow Sony Entertainment Television joins Star India and Zee TV as a completely pay-driven bouquet with its flagship channel becoming fully encrypted. The channel will...