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MUMBAI: India just gave artificial intelligence its own rules of engagement. The Artificial Intelligence Association of India (AIAI) has officially launched as the country’s first dedicated...
MUMBAI: Next by Rediffusion has roped in Asheesh Malhotra as its executive director. Asheesh joins the Rediffusion group from Dentsu. The launch of Next was announced...
Mumbai: Movie marketing has come a long way from static print posters advertising an upcoming blockbuster. In today’s attention-deficit times, the marketing of films has had...
Mumbai: Rediffusion has fostered its creative leadership by elevating Pramod Sharma to the position of national creative director. He earlier served as executive creative director at...
MUMBAI: Rediffusion Brand Solutions has launched its specialised consumer research and analysis wing called Rediffusion Consumer Lab (Red Lab). This unit will specialise in consumer understanding,...
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