They tout themselves as the best marketers to the rural consumer having had a gargantuan experience in handling a variety of FMCGs, consumer durables, industrial, agri-inputs...
MUMBAI: A meeting of the National Readership Studies Council (NRSC) held on 24 September in Mumbai has elected The Times of India Group president Pradeep Guha...
Sam Balsara, born 1951, is a Management Graduate (from Jamnalal Bajaj Institute, Bombay) and has ov er 25 years experience in Managerial positions Marketing ] Sarabhai’...
The man needs no introduction. Madison Communications’ chairman and managing director Sam Balsara can boast of having built up, that too from scratch, one of the...
MUMBAI: The big question that was asked today was “If programmes were brands, would Kotler need to be rewritten?” The session, Improving ROI for television channels...