MUMBAI: Rentrak has entered into a TV ratings and Video on Demand measurement agreement with Viacom Media Networks. Viacom will utilize Rentrak’s Advanced Demographics measurement capabilities,...
MUMBAI: Rentrak has inked a TV ratings agreement with independent full-service media planning and buying agency Crossmedia. Crossmedia will utilize Rentrak’s national and local measurement services...
MUMBAI: Rentrak has signed a TV measurement agreement with KDOC-TV (IND) in Los Angeles. KDOC-TV will utilize Rentrak’s massive and passive measurement system, including Rentrak’s...
MUMBAI: Rentrak has signed a multi-year TV measurement agreement with WUSA9, the Gannett-owned CBS-affiliate in Washington, D.C. WUSA9 will utilize Rentrak’s massive and passive measurement...
MUMBAI: Box office measurement body Rentrak is slowly expanding its footprint in India, where until now box office numbers haven’t had a systematic tracking system. Rentrak, which recently inked a deal with...