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MUMBAI: A fortnight ago, concerns were raised about India’s audience measurement system, Broadcast Audience Research Council’s (BARC), rolling out its operation on time. BARC’s chairman...
MUMBAI: Prime Focus Technologies (PFT), the technology subsidiary of Prime Focus, has announced that the Broadcast Audience Research Council (BARC) has contracted it to offer play-out...
MUMBAI: Last week, indiantelevision.com had reported that there is difference of opinion within the Broadcast Audience Research Council (BARC) regarding its rollout date. While BARC’s...
MUMBAI: Carrying forward Zee Entertainment Enterprises (ZEEL) brand positioning statement, ‘Vasudhaiva Kutumbakam – The World is My Family’, the country’s oldest entertainment network, is launching a...
MUMBAI: The silver lining in the TV rating system in India might see dark clouds if Broadcast Audience Research Council’s (BARC) chairman Punit Goenka is to...
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