MUMBAI: The India versus Pakistan match in 1996, a knockout clash, had all the makings of a classic. Pakistan opener Aamer Sohail had hammered Venkatesh Prasad...
MUMBAI: Media agency Mindshare has announced an organisation restructure that mirrors the agency’s ambition to become collaborative in client success and navigate its marketing agenda with...
The biggest threat for advertisers is rapidly climbing as the rate of ‘ad avoidance’ crosses the 70 per cent threshold across all media, among both active...