NEW DELHI: GSK Consumer Healthcare (GSK) has re-launched its health food drink Horlicks with 2X Immuno Nutrients. The new and improved Horlicks is enriched with immunity...
MUMBAI: Entertainment Network India Limited (ENIL) has elevated Prashant Pandey to managing director and CEO with immediate effect. Erstwhile the executive director and CEO, Pandey is...
MUMBAI: The long tail gets an unfair deal – be it in television viewership ratings, print media readership surveys or radio audience research. The long tail,...
MUMBAI: Media Research Users Council (MRUC) at its Annual General Meeting has elected GroupM’s flagship agency, Mindshare Leader South Asia Ravi Rao as the new Chairman...
MUMBAI: Radio has the potential to grow at a compounded rate of 30-35 per cent over the next 10 years. “In India, radio has the potential...