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MUMBAI: SET India CEO Kunal Dasgupta has claimed that the World Cup cricket 2003 telecasts on MAX will provide 40 brands with a unique opportunity to...
NEW YORK: Sony Music and Pepsi Cola have unveiled plans for a multifaceted, global marketing campaign that will span the worlds of radio, television and retail....
MUMBAI: SET MAX may have a lot to grin about now that the Champions Trophy turned up a winner for it, but it is DD National...
MUMBAI: Special ads, a book release, a remixed music album. Its all happening to mark superstar Amitabh Bachchan’s turning 60 tomorrow. Soft drinks major Pepsi, for...
NEW DELHI/MUMBAI: It is all about money, honey! Forget patriotism and all that blah blah. And since it has all boiled down to hard economics, a...
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