MUMBAI: Multi Screen Media‘s (MSM) strategy of reducing ad rates for the sixth edition of the IPL appears to be paying off. It has already roped...
MUMBAI: Pepsi has launched the second leg of ‘Oh Yes Abhi!‘ ad campaign featuring the Under-19 Indian Cricket Team captain Unmukt Chand as its new brand...
MUMBAI: Sachin Das Burma has joined the Delhi office of Draftfcb Ulka Advertising as group creative director. He comes in from JWT Delhi where he was...
MUMBAI: After a highly successful ‘Change the Game‘ positioning, cola major PepsiCo India has taken a new brand positioning ‘Oh yes Abhi‘ that seeks to bring...
MUMBAI: Multi Screen Media (MSM) has already roped in three sponsors for the sixth edition of the Indian Premier League (IPL). It has been learnt that...