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All posts tagged "Parveen Sheik"

AD Agencies3 weeks ago

AI will become a necessity, not a choice: WPP Media’s Parveen Sheik on the future of advertising

WPP Media’s head of business intelligence outlines why the real disruption lies in discovery, not just creativity
AD Agencies3 weeks ago

WPP Media decodes the new ad economy as AI and commerce steer budgets

At its annual This Year Next Year event, WPP Media forecast 9.7 per cent growth for Indian advertising
AD Agencies3 weeks ago

India ad market to grow 9.7 per cent in 2026, says WPP Media

Digital to command 68.1 per cent share as commerce emerges fastest grower
MAM1 year ago

India’s ad spend set to hit Rs 1.64 trillion in 2025, growing by 7 per cent

MUMBAI: India’s advertising industry isn’t just growing; it’s strutting down the marketing runway like a star-studded campaign launch. The media investment giant under WPP, GroupM has...
MAM2 years ago

GroupM India’s 2024 TYNY Report unveils surprising trends and insights

Mumbai: GroupM India has released its annual This Year Next Year (TYNY) report on 13 February 2024. The overall ad revenue is expected to reach Rs...

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