NEW DELHI: Broadcast Audience Research Council (BARC) India CEO Partho Dasgupta sounded a positive note at Indiantelevision.com’s 13th Indian Digital Operators Summit (IDOS 2017) in New...
MUMBAI: Minster of textile, information & broadcasting Smriti Irani, addressing a gathering of media, advertising and marketing industry stalwarts, said: “All I implore today to the...
MUMBAI: India’s foremost advertising community The Advertising Club has unveiled the much-awaited nomination list for the coveted Marquees 2017. Presented by News18 India, powered by Colors...
MUMBAI: India’s one of the premier management institute IIM Calcutta has developed a a case study on the TV viewership system in India. The case study...
MUMBAI: BARC India has taken another significant step towards launching its much awaited digital measurement service. After announcing that its products will be made available under...