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MUMBAI: Tiering is coming to the OTT ecosystem in India. AVOD, SVOD, premium SVOD is the direction it seems to be taking. Following in the footsteps...
MUMBAI: The steaming boom in India has unleashed the creativity of storytellers across the country. While several barriers to freedom of storytelling have disappeared with the...
MUMBAI: Netflix is stubborn with its content spending despite being criticised often for being “irrational”. The streaming firm is sticking to its 'grow now – pay...
MUMBAI: ALT Balaji's highly viewed show Gandii Baat enjoys a tremendous fan base for its projection of stories revolving around the harsh realities of the society,...
MUMBAI: Data, touted as the new oil, has empowered creativity, especially in the segment of over-the-top (OTT) platforms. As audiences across the country are spoilt with...
