MUMBAI: Networkplay, an Indian subsidiary of Gruner + Jahr, has announced an enhanced focus on online and mobile video advertising. It aims to provide data-driven...
NEW YORK: The latest AdRelevance research from Nielsen//NetRatings, which claims to be the global standard for digital media measurement and analysis, reveals that 286 Fortune 500...
MUMBAI: The internet in the US is increasingly becoming a useful platform for marketers to reach consumers. eMarketer reports that while paid search advertising will grow...
MUMBAI: The Microsoft Network (MSN) aims to ignite innovation in online advertising with a new programme in the US. The programe teams creative minds in advertising...
MUMBAI: DoubleClick and Macromedia have formed a strategic alliance to develop rich media solutions to improve the effectiveness of online advertising. Under the terms of the...