With the changing digital landscape, consumers are warming up to connected TVs (CTVs) like never before. As Indian audiences increasingly embrace OTT content while gradually making...
Mumbai: The growth of Connected TV adoption in India fuelled by affordable internet and smart TVs and availability of a range of streaming devices has opened...
Mumbai: mediasmart has elevated Nikhil Kumar to the role of vice president, India and Southeast Asia region. He was previously senior director of brand and strategy, India and SEA....
Mumbai: The addressable connected TV (CTV) advertising universe is estimated at six to eight million, according to mediasmart, an Affle company, India and SEA, senior director-...
MUMBAI: Publicis India has announced the appointment of Nikhil Kumar as vice president. Based out of Mumbai, Nikhil will focus on both organic and inorganic growth...