The infotainment and lifestyle genre is going through a new wave of evolution as more entrants, channel launches and regional-language feeds marked the whole of 2011....
MUMBAI: Faced with severe competition from strong rivals like Discovery and NGC channels in the infotainment genre, late entrant History TV18’s strategy of offering the most...
MUMBAI: With more competition entering the infotainment space National Geographic Channel (NGC) has refreshed its product, packaging and proposition. The aim of the new look, themes,...
With DTH growing in the country and cable addressability expected to spread more channels, special interest broadcasters are looking to increase their offerings. One of these...
Being a regional player in the media business, Deccan Chronicle saw an opportunity in IPL to grab the national platform in line with the company’s strategy...