MUMBAI: In a category that strives on differentiation and innovative features to draw eyeballs, brands need to constantly bring refreshed news. For Hitachi, the clear task...
MUMBAI: A couple of months after announcing its next new product and rolling out extensive marketing campaigns, it is indeed a risk to rebrand the product...
MUMBAI: A couple of months after announcing its next new product and rolling out extensive marketing campaigns, it is indeed a risk to rebrand the product...
MUMBAI: Recording a holiday message for his employees is a tradition for Publicis Groupe CEO Maurice Lévy. And complying with the tradition, that’s just what he...
BANGALORE: As more successful senior citizens in India enjoy living life to the fullest, they have also adopted and adapted to the Internet space. A new...