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MUMBAI: The Internet’s new-found sensation are people disguised as policemen and doctors to express their gratitude towards and pay respect to the frontline corona warriors. Several...
MUMBAI: While leveraging influencers is a common practice abroad, India is still experimenting the various ways in which an audience can be tapped using influencer marketing....
MUMBAI: The digital marketing era warrants brands, advertisers and creatives churn out advertisements that go viral. But they better toe the line very carefully in the...
MUMBAI: The digital marketing era warrants brands, advertisers and creatives churn out advertisements that go viral. But they better toe the line very carefully in the...
MUMBAI: In a category that strives on differentiation and innovative features to draw eyeballs, brands need to constantly bring refreshed news. For Hitachi, the clear task...
