For TV channel marketers and programmers it was a challenging year. How to get their programmes noticed above the din of everyone else’s marketing noise. For...
When the history of television in India is written, 2005 will be hailed as the YEAR OF MARKETING. The year when shouting was not enough, channel...
This is one of such rare occasions when all players in the entertainment industry vie for the maximum eyeballs.Speaking about television‘s programming strategy for the New...
MUMBAI: Star One is closing the calendar year on a solid note. The channel, quoting the TAM Media Research data, has claimed that the Nach Baliye...
As 2005 comes to an end, professionals in the media sector must be rubbing their eyes in disbelief looking at the numbers springing up from their...