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MUMBAI: At first glance, 2025 looked like just another year of steady growth for India’s digital marketing industry. Budgets rose, platforms expanded and campaigns kept coming. But...
Mumbai: What an interesting time to not have enough money to have Kim Kardashian do the marketing of your brand! With every endorsement, the persona of...
Mumbai: Micro-influencers are stealing the show. With a social media presence that is larger than a normal person, but smaller than that of a celebrity, micro-influencers...
Mumbai: Influencer marketing is not always about celebrities endorsing goods and services for big brands. In fact, the new way of marketing in the digital world...
Mumbai: There is no denying that digital marketing in the modern era is an essential part of brand building and expansion. Not only does digital marketing...
