MUMBAI: There is some major churn happening at Star Group’s head office in Hong Kong. Three senior executives – Digital Platforms Group president Altaf Alimohamed, advertising...
NEW DELHI: Hong Kong-based Star Group Ltd., controlled by Rupert Murdoch’s News Corp, plans to launch two more entertainment channels outside the direct-to-home (DTH) package of...
MUMBAI: Content, scale and customer service and marketing were the three key areas Star TV CEO Michelle Guthrie identified as the driving forces for the development...
MUMBAI: Zee Telefilms chairman Subhash Chandra echoed Star TV CEO Michelle Guthrie’s sentiments when he too stressed that addressability will come about in India, but only...
MUMBAI: The customer continues to be king. Star TV CEO Michelle Guthrie put the viewer-consumer firmly on top of the agenda during her maiden speech at...