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VARCA,GOA: Digital is not is not a media; it is not even a channel; it is the new infrastructure of the world, believes DDB Worldwide chief...
MUMBAI: Leo Burnett has appointed Kapil Sawant as executive creative director. Sawant‘s last stint was with Contract Advertising where he was designated as senior vice-president and...
MUMBAI: National TV sports in the US generated $10.9 billion in advertising expenditure last year, compared to $10.3 billion one year prior, according to Nielsen’s State...
MUMBAI: The International Olympic Committee (IOC) and McDonald‘s Corporation have announced that McDonald’s has extended its global sponsorship agreement until 2020. The announcement was made at...
MUMBAI: Ahead of the release of the movie Agneepath, Dharma Productions has collaborated with fast food chain McDonald‘s to roll out a promotional activity. McDonald‘s India...
