MUMBAI: The Advertising Club, which will be holding the Effie 2015 Awards on 27 January, 2016, has drawn up a slew of changes to the same...
MUMBAI: Known for its celebrity brand endorsements, Best Deal TV was recently lauded for going ‘people first’ with its notable campaign on women empowerment. Best Deal...
MUMBAI: Hindi GEC channel Sahara One aims to strengthen its position in the ratings race armed with niche content and new packaging. Rebranded under the tagline...
MUMBAI: Bollywood’s quintessential superstar Amitabh Bachchan is emerging as the flag bearer of Star Sports’ Pro Kabaddi League season 2 marketing blitzkrieg. It all began with...
BENGALURU: In a bid to attract more domestic tourists to the state, Assam’s Tourism Department plans to spend around Rs 15 crore towards a 360 degree...