MUMBAI: Starcom India has pocketed the media planning and buying duties of Viacom18 Media’ Nickelodeon franchise. The mandate has been won after a multi-agency pitch and...
MUMBAI: Starcom India has pocketed the media planning and buying duties of Viacom18 Media’ Nickelodeon franchise. The mandate has been won after a multi-agency pitch and...
MUMBAI: With ever changing media dynamics, consumption patterns have been fluctuating too. Media fragmentation is a concern that media planners need to deal with more care. ...