Mumbai: Samsung has launched an innovative out-of-home campaign for its brand-new Split ACs with WindFree technology. The campaign is executed by Cheil India in association with...
Mumbai: Madison World’s Madison Media Ultra has won the media mandate for Jyothy Labs. The agency will be responsible for traditional media and digital media mandates...
Mumbai: The digital specialist of Madison World, HiveMinds won the digital marketing mandate for the leading gold tech platform Rupeek. The agency won this mandate following...
Mumbai: It was for the first time since the 1960s, that Nielsen’s measurement lost a “seal of approval” from the industry that uses it, as leading...
Mumbai: The burgeoning of OTT content consumption in the past couple of years fuelled a proportional increase in the demand for third-party viewership data which, in...