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KOLKATA: Disney+Hotstar has seen massive traction during IPL 2020, both in terms of audience as well as advertising. More than 300 brands leveraged the platform’s scale...
KOLKATA: In its latest move, Amazon Prime Video has announced its first foray into live sports in India, with the acquisition of India territory rights for...
KOLKATA: In India, Arsenal fans, famously called as ‘Gooners’ have a reason to celebrate now as Viacom18’s premium English entertainment destinations VOOT SELECT and COLORS INFINITY...
KOLKATA: With improved sentiments in the economy and companies exploring alternative ways to generate brand recognition, the concept of sponsoring sports events, though at nascent stage,...
MUMBAI: The lead-up to the FIFA World Cup 2014 has official broadcaster Sony Six sweating bullets to ensure that the extravaganza lives up to its name...
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