BBC World has appointed Seema Kotecha as the new head of marketing based in London. Kotecha will work closely with BBC’s director of marketing Jane Gorard...
NEW DELHI: BBC World has appointed Seema Kotecha as head of marketing based in London. Kotecha will work closely with BBC’s director of marketing Jane Gorard...
MUMBAI: Content aggregators including TV channels have failed to convert products to long-lasting brands. There is lack of consistency and an inherent failure in marketing good...
NEW DELHI: Hype is a necessity and parties are results of that. Sounds like a Sidhuism? With India catching the cricket fever, why not? Not to...
MUMBAI: After HARDTalk Pakistan that launched in May, BBC World is launching another weekly current affairs programme focused on the pressing issues of the day. Question...